Disney Analysis - 2267 Words

Case Analysis of The Walt Disney Company: The Magic of Disney Fall 2003 Sean Housley Haas School of Business University of California, Berkeley MBA Candidate, Spring 2004 housley@mba.berkeley.edu Abstract Disney has led the entertainment industry for much of its storied 80-year history. What exactly is the ‘Magic of Disney’? And how has Disney sustained the magic for so long? This paper analyzes Disney’s historical competitive advantage, drawing emphasis on the remarkable synergies Disney created across its various businesses. This paper then addresses the contributions of CEO Michael Eisner, credited with restoring Disney to greatness in the mideighties. Finally, this paper evaluates Disney’s growth strategy over the last decade.†¦show more content†¦He also correctly predicted that television would be an important medium, and introduced the highly popular â€Å"Mickey Mouse Club† in 1955. Finally, Disney correctly bet big on entering theme parks with Disneyland in 1955. Imperfect Mobility and Co-specialization Disney’s strong legal protection makes it nearly impossible for competitors to copy or imitate Disney’s chara cters. In addition, the parts comprising the Disney whole would be of less valuable to a poacher than they are to Disney. This is because, for Disney, the sum of the parts is greater than the whole. In a word, synergy. Even if a competitor succeeded in hiring away key talent, for example, the competitor would still lack the tradition, culture, and complementary assets that make up Disney. Synergy Disney has mastered the art of the cross-sell. It has done so by leveraging its characters and carefully controlling its image, driving toward a unified, highly valued customer experience. An example best illustrates this. Consider a typical multi-day family trip to Disney World. A family books lodging months in advance at a hotel inside the park. It does so because it knows that the hotel has the best location, is highly demanded, and will provide good hospitality. Being lodged inside the park, the family eats at Disney-owned restaurants and perhaps buys Disney merchandise. All the while t he family willingShow MoreRelatedDisney Analysis1383 Words   |  6 PagesTheme parks will not grow if they don t diversify their resources. The Walt Disney Corporation is a nation wide multi-varied entertainment company which is a household name to millions of people throughout North America. Michael Eisner who is Disney s chairman and chief executive officer knows that his company will have to diversify in order to meet his targeted growth rate of 20%. Eisner wants to follow one of Walt Disney s famous quotes which is We cannot hit a homerun with the bases loaded everyRead MoreAnalysis Of Disney s Disney 1907 Words   |  8 PagesResearch Paper: Disney Sami Danielson Hour: 3 â€Å"Between 1931 and 1968, Walt Disney won 32 Academy Awards and still holds the record for the most individual Academy Awards won.† (Walt Disney(1901-1966) ,2013 para. 25) Walt Disney has made an incredible amount of fantastic movies, music and characters that we will always remember. But what were the impacts of these to society? How does Disney affect children, adults and the LGBT community all around the world? Over the years, Walt Disney has changedRead MoreAnalysis Of Walt Disney s Disney 1575 Words   |  7 PagesWalt Disney Thesis: Many of us enjoy Disney movies and theme parks, but not many of us know the story and life of Walt Disney himself. I.Early Life Birth Dec. 5, 1901, Chicago, Illinois Fourth Child Childhood 1. Loved drawing animals 2. Had Siblings 3. Moved Often C. Teenagehood School 2. World War I Red Cross Ambulance Corps II. Career Education Apprentice Cartoon Classes Jobs Paper Boy Film Ad Company Laugh-O-Gram Films, Inc. StudioRead MoreAnalysis Of Disney s Disney Essay1605 Words   |  7 PagesPART A Q.1 Disney theme park is world most recognized place to visit in the world as big brand. Hong Kong Disneyland is globally known in the world and has grown rapidly. This theme park is mostly Chinese market oriented as much Chinese entertainment and media spending in this business to grow their market in Asia. The first Disneyland was opened in July 17, 1955 in Los Angeles and the most recent in 2005 in Hong Kong. The issue rise when Tokyo Disneyland was launched in Japan as they bring downRead MoreExternal Analysis Of Disney Environment Analysis922 Words   |  4 PagesExternal Analysis Globalization is forcing all companies, large and small, to focus on a larger competitive landscape. For many companies hypercompetition arises and they are left with stunted growth while competing with other businesses across the globe. Fortunately, Disney has constructed one of the world’s most recognizable and beloved brands in the entire world. To understand the external environment in which Disney competes, we must first discern which market we wish to analyze. Disney owns aRead MoreDisney Swot Analysis1380 Words   |  6 PagesSWOT Analysis One of the best ways to performs the company’s current situation is performing its SWOT analysis, which bring us a better understand of the internal and external environments, and also help us analyze the potential opportunities and risks regarding the products and services that the company offer and provide. SWOT ANALYSIS Weaknesses - Limit target public; - High Costs of operation; - No guarantee of success; Strengths - Strong brand and image; - High Quality products andRead MoreAnalysis Of Disney s Disney 1748 Words   |  7 Pages Portfolio Project: Disney Gregory John Pico AMU Disney in other Countries Each country has differences with how their culture plays a factor on how they do business. Rather it is by certain topics being discussed or a certain way people greet one another. When examining the cultural charts of both France and China on http://geert-hofstede.com , a U.S. manager can get an idea on how their behavior may need to be modified when communicating with associates from France or China. For exampleRead MoreSwot Analysis Of Disney s Disney 927 Words   |  4 Pages SWOT Analysis Strengths: Disney is one of the most prestigious and well-known companies in the world. Disney is also known to be the third largest media corporation internationally as of June 2015, according to Nordic Information Centre for Media and Communication Research (Appendix 1). Disney is known to have strengths with content integration, cash surplus, characters and character trademarks, values with the use of synergy, having a very strong brand image and reputation, diversification ofRead MoreAnalysis Of Walt Disney s Disney Essay1217 Words   |  5 PagesThe Disney is huge animation company and their films are an enormous part of the entertainment industry in the whole world. They influence all kinds of people, from children to adults. Also, Disney was created over 90 years ago, and till this very day its most entertaining animation company. Throughout period of time, they have played a tremendous role in how society displays gender roles. As Janet Wasko explains: â€Å"Disney provides an oppo rtunity to analyse an entire popular cultural phenomenon fromRead MoreAnalysis Of Walt Disney s Magical Disney 1414 Words   |  6 Pagesâ€Å"Magical Disney† Can there be a world without Walt Disney? The answer is no, because he has transformed the way of the television and theme park industry that consists in our world today. Walt also brought great teachings and inspirations such as the ability to dream. Walt said,† If you can dream it you can do it. Walt Disney is a wonderful and patriotic man who had a wonderful and happy life doing what he loves, making other s dreams come true. First who is Walt Disney and how did

Desiree s Baby, By Kate Chopin - 888 Words

In Kate Chopin’s short story, Desiree’s Baby, she tells the story through the eyes of the characters. This story is told in the omniscient point of view. The omniscient point of view means that the storyteller knows all of the thoughts and emotions of all the characters throughout the story. In the nineteenth century there was a lot of racial discrimination against African-Americans. The protagonist is Desiree; she is formed throughout the many situations in the short story. She is fought by the antagonist, Armand Aubigny. He is described, â€Å"as a cruel, arrogant man who, likely, would never admit he was wrong.† At the end of this story Armand’s assumptions and inferences catch up to him. â€Å"An inference is nothing more than a guess, an assumption.† Inferring does not always get us in trouble and it would almost be impossible to not assume throughout an entire day. â€Å"Unfortunately, making some inferences can have serious consequences. † There are is a lot of foreshadowing throughout the short story that tells us that Armand has black ancestry. There is a key part of foreshadowing, there is another form of foreshadowing when Madame Valmonde says, â€Å"the child has grown, has changed.† This is another monstrous form of foreshadowing, that there is something different about this child and that we will find out what is different later in the story. It had never hit Desiree that her baby was black until one day, â€Å"The baby, half naked, lay asleep†¦One of La Blanche’s little quadroonShow MoreRelatedDesiree s Baby By Kate Chopin1419 Words   |  6 PagesIn Kate Chopin’s story, â€Å"Desiree’s Baby,† written during the 19th century, Desiree is concerned that her child is of a distinct racial background. Her spouse, Armand, blames and accuses her of being half African-American. The worst problem she could ever imagine is to leave the one she admires the most, her husband. Feminist interpretation refers to the relationships encountered between separate genders. Like the article â€Å"Literary Theory† states, feminist interpretation presents the order of â€Å"behaviorRead MoreKate Chopin s The Desiree s Baby947 Words   |  4 Pagesin Chopin’s Desiree’s Baby In the short story Desiree’s Baby by Kate Chopin, the titular character is the wife of slave owner Armand and the new mother of a baby boy. The story follows Desiree as she finds out that her baby is of mixed ethnic background, and the aftermath of having a mixed-race baby in the 1800’s. In regards to the relationships between Desiree and other supporting characters, only one aspect remains constant; tension. While the relationships between Desiree and her husband, herRead MoreDesiree s Baby By Kate Chopin1770 Words   |  8 Pages In the short story â€Å"Desiree’s Baby† written by Kate Chopin, we have this setting of this older woman named Madame Valmondà © is on her way to visit her adopted daughter Desiree who has recently given birth to her son by her husband Armand Aubigny. Everything seems to be going well at the plantation due to master of the house being so thrilled about having his son being born. As time progresses, Armand become very ang ry over the few months and eventually Desiree comes to notice that her son looksRead MoreKate Chopin s Desiree s Baby2014 Words   |  9 PagesKate Chopin’s â€Å"Dà ©sirà ©e s Baby† was set in the days before the abolition of slavery, at a time when the ownership of another person was not only acceptable, but also economically impactful in the south. It was normal to see big plantations owned by whites and tendered by black slaves. We see all of this and more in â€Å"Dà ©sirà ©e’s Baby†. One of the characters, Monsieur Valmonde finds an abandoned baby one day while out riding. His wife, Madam Valmonde, does not have a child of her own so she takes theRead MoreAn Analysis Of Kate Chopin s Desiree s Baby Essay1067 Words   |  5 Pages Kate Chopin life and her short story Dà ©sirà ©e’s Baby Chopin was an American novelist and she also wrote many short stories. Chopin was a feminist pioneer movement on American literature and the world. Chopin was born in St. Louis Missouri on February 8, 1850. Her father was an Irish immigrant who was a very successful businessman. Chopin father died when she was a little girl. For that reason, she grew up with her mother and grandmother since she was a child. She was an insatiable reader and thatRead MoreAnalysis Of Desiree s Baby By Kate Chopin919 Words   |  4 PagesDesiree’s Baby†: An Annotated bibliography Thesis: Kate Chopin combines the racial and social differences on the eighteen century, in which people have to face racial discrimination amongst a social empire, which brings many conflicts within diverse couples about their firstborns. Chopin, Kate Desiree’s Baby. Short Stories (print 7/14/2015). In the short story, Desiree’s Baby, written by Kate Chopin there is a about of karma and consequences that produce the drama on the literature. The storyRead MoreAnalysis Of Desiree s Baby By Kate Chopin1446 Words   |  6 PagesAnalysis of Desiree’s Baby In the story Desiree s Baby by Kate Chopin the plot mainly revolves around race issues and also includes elements of sexism. In terms of race the difference between being white and being black shows vital importance in the characters lives through the story. As Desiree and Armand both originally associate themselves with the white class, once the plot unveils their black heritage they are faced with uncertainty, and ultimately their lives become meaninglessRead MoreAn Analysis Of Kate Chopin s Desiree s Baby 1705 Words   |  7 Pagesand published in 1893, Kate Chopin’s work â€Å"Desiree’s Baby† is a short story about miscegenation within a French family living in Louisiana in the late nineteenth century. Miscegenation is defined as the mixture of different racial groups, through marriage or cohabitation, between a white race and a member of another race. Chopin writes this piece of realistic fiction which exposes the issues of society that woul d not be faced until many years after her death. â€Å"Desiree’s Baby† revolves around two mainRead MoreKate Chopin s The Locket And Desiree s Baby1575 Words   |  7 Pages Kate Chopin’s â€Å"The Locket† and â€Å"Desiree’s Baby† are two stories where heart-rending news changed main characters lives. In the beginning of the both stories love between couples is described. Desiree is happy being wife and mother to newborn male baby while in the Locket Edmond is constantly thinking about his sweetheart Octavie. Both stories touch different sides of love, which appears fortunate in the Locket, but destructive in Desiree s Baby. In â€Å"Desiree’s Baby†, Armand begins distancingRead MoreDesiree s Baby By Kate Chopin999 Words   |  4 Pagesâ€Å"Dà ©sirà ©e’s Baby† is a short story written by Kate Chopin in 1892 during the time that racism against African Americans is on the rise. In the story, Armand Aubigny falls in love with Dà ©sirà ©e, a young woman who has an obscure background but is adopted by local slave-owners. They marry and have a child, who is found to be part black a few months af ter birth. Armand seems to be enraged by the baby’s color and throws Dà ©sirà ©e out with the child, and she walks into a bayou and disappears forever. However

My work experience at South London Press Essay Example For Students

My work experience at South London Press Essay Near the end of last year, my schools work experience co-coordinator came to us and told us it was time to begin planning for work experience, which begins on July 7th till the 16th. Due to fact Ive always wanted to work experience because older children in the past have said it has been fun and enjoyable, plus you get to work in typical work environment. Although work experience has gained praise I believe work experience is about learning new skills, learning new ideas, working as part of a team and having the ability to communicate. Although our work experience co-ordinator said do not restrict yourself to just the job you believe your going to do in the future, but try to get a job which youre interested in. With that in mind I began applying for placements in my field of interest Media, before the Christmas holidays I sent out a number of application forms which had included a cover letter, a c. v. And a permission letter from work experience co-ordinator Ms McQuaid. During the holidays I waited for replies from my choice of placements but I heard nothing. So when I came back after the new Year I sent of thirty five new applications to various sections in media, these included KISS 100, Capital fm, XFM, Channel FIVE, The Sun, The Daily Mirror and The South London Press. When it came to February I began to get various replies however they were all rejections. Reasons they would say include Im under 18, I applied too late and that the placements for July were all taken. Seen as I had applied to fifty placements I still had a chance to get the placement of my choice, with my co-ordinator breathing down our necks to tie down a placement or risk getting one not of your choice in somewhere like Sainsburys stacking shelves. So with that in mind I began phoning the placements I applied for. This was very hectic but my school gave me the time to do so during games lessons and at lunch times when I needed to do so. Whilst phoning around I came into contact with many helpful people some not so co-operative, I found the larger companies had the worst attitudes. With ten chances left to get a placement of my choice I phoned South London Press and spoke to Kara the assistant to publishing director at South London Press. She asked me my interests and I told her she then said to come for an interview on the 18th of April. The same day Kara agreed to have an interview with the Big Issue had accepted for a placement. I kept this opportunity open and still went for the interview for the South London Press. The interview was on the 18th of April, on the day I had to take with my cover letter, permission letter and c.v. The day was very sunny and the journey was simple, take Victoria line tube to Victoria then the Southwest Train to Streatham Hill Station The location of SLP. When I arrived I greeted the reception and asked for them to call Kara. I waited for two minutes and Kara came and she took me to the interview room where she discussed dates with me and then told me I had got the placement which I was happy with. With the struggle to gain a placement out of the way I had to begin filling in health and safety forms and looking up information on SLP. The months flew by and by time I had looked three months had passed and it was time for the whole of year tens induction to work experience, which was the 5th July. On this day we got a thirty-six-page work experience diary, which had to be filled out through out the placement period, which was help. Parts in the diary included personal details, key skills, self -assessments, my skills action plan, my action plan, a daily record, interview section and a part to write a report at the end, which Im currently doing. .u9145004c0df34d95b9b407d6c96f31a7 , .u9145004c0df34d95b9b407d6c96f31a7 .postImageUrl , .u9145004c0df34d95b9b407d6c96f31a7 .centered-text-area { min-height: 80px; position: relative; } .u9145004c0df34d95b9b407d6c96f31a7 , .u9145004c0df34d95b9b407d6c96f31a7:hover , .u9145004c0df34d95b9b407d6c96f31a7:visited , .u9145004c0df34d95b9b407d6c96f31a7:active { border:0!important; } .u9145004c0df34d95b9b407d6c96f31a7 .clearfix:after { content: ""; display: table; clear: both; } .u9145004c0df34d95b9b407d6c96f31a7 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u9145004c0df34d95b9b407d6c96f31a7:active , .u9145004c0df34d95b9b407d6c96f31a7:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u9145004c0df34d95b9b407d6c96f31a7 .centered-text-area { width: 100%; position: relative ; } .u9145004c0df34d95b9b407d6c96f31a7 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u9145004c0df34d95b9b407d6c96f31a7 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u9145004c0df34d95b9b407d6c96f31a7 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u9145004c0df34d95b9b407d6c96f31a7:hover .ctaButton { background-color: #34495E!important; } .u9145004c0df34d95b9b407d6c96f31a7 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u9145004c0df34d95b9b407d6c96f31a7 .u9145004c0df34d95b9b407d6c96f31a7-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u9145004c0df34d95b9b407d6c96f31a7:after { content: ""; display: block; clear: both; } READ: 'Romeo and Juliet' - explain why act one scene five is a turning point in the play and what makes it so interesting for the audience EssayDuring the induction we had to fill out a section called My skills action plan and My action plan, these sections were to say how you would practise key skills and a part were you say what you want to gain from work experience. The induction lasted for a morning. On Friday I also phoned Kara to see what time I started and finished, the times were 10am till 4pm. On the following Monday work experience began, I travelled to Streatham hill for 10am, on my mind was to find out what makes this paper so good that people in South London pay 35p twice a week. The first day was good; it went by at considerable speed as many of the staff was rushed of their feet as Monday was deadline day for tomorrow Tuesdays newspaper. One the Monday I was kept quite busy . I toured the building, did the post, surfed the internet looking at national weekly newspaper sales, designed a questionnaire for a interview later in the week, looked at past issues of the SLP. I also did various other things like enveloping and the post. However during the week things moved faster and I learned a lot of new things, much of what I wanted to learn. Although I learned a lot, I also had to do a lot admin work which included filing, photocopying, enveloping ands loads of handing out bulletin leaflets to all four floors. At times it became tedious; I knew it was part of work for everybody even the Series Editor. On the placement I learned how to frank mail, use the feeder on the photocopier and I learnt how to bind papers, I think learned these skills because I enjoyed. Enveloping was the task I least enjoyed, so adding salt to the wound. I did loads of it. At the start of the placement I came across something typical of work environment, it took place in the restroom where the vending machines are, to girls came in and began bitching about other girls in the Tele Sales department and my supervisor looked at me and said thats typical. Another funny time was when I went out with the sales rep Matt Best over the day we travelled to Catford, Eltham and Charlton whilst driving to these locations he kept me laughing with his sexual innuendoes and his comments to other drivers. On the return to SLP Kara told me I went out with the funniest man in the building, which was true. The last of the funny encounters came on the last day in the sports desk, the three sports journalists Tobi (editor) and Hasim and Chris (reporters) were jokes about members of staff and lower league football teams came all the time. On my first day, Kara my supervisor said it was important that I interview the Series Editor, as this would enlighten me on how things are run in an environment like SLP. As this was the first morning to prepare the questionnaire for Friday. She gave me newspapers and various Internet sites to aid me in putting together a good questionnaire. The newspapers did help but the Internet sites I found were not precise enough on what I was looking for. The end result was a two pages with 17 questions regarding various areas in journalism and a career in journalism in media it took me just over two hours to complete in the end I was happy with it. On Friday my interview was postponed because of shortage of staff, so on Tuesday out of the blue Kara gave the chance to do the interview before I left on the Wednesday. As Hannah Walker the Series Editor was absent I interviewed the deputy Series editor Shujual Azam. He was very willing to answer all my questions, I found out he likes the aspect of journalism and but he dislikes the admin. I also asked how many people are under his wing in SLP, he said, Sub editors, promotions, sports journalists. During my interview I asked him what he achieved through his career he said a lot things, a well paid job and a nice house. Regarding achievements, I believe over my eight-day placement I picked up many new skills. Like how to count paper fast, quick way how to work VAT. Along with this I also believe I improved my communication skills. .ufe4502c097ff12a05c77bac0c9849589 , .ufe4502c097ff12a05c77bac0c9849589 .postImageUrl , .ufe4502c097ff12a05c77bac0c9849589 .centered-text-area { min-height: 80px; position: relative; } .ufe4502c097ff12a05c77bac0c9849589 , .ufe4502c097ff12a05c77bac0c9849589:hover , .ufe4502c097ff12a05c77bac0c9849589:visited , .ufe4502c097ff12a05c77bac0c9849589:active { border:0!important; } .ufe4502c097ff12a05c77bac0c9849589 .clearfix:after { content: ""; display: table; clear: both; } .ufe4502c097ff12a05c77bac0c9849589 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufe4502c097ff12a05c77bac0c9849589:active , .ufe4502c097ff12a05c77bac0c9849589:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufe4502c097ff12a05c77bac0c9849589 .centered-text-area { width: 100%; position: relative ; } .ufe4502c097ff12a05c77bac0c9849589 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufe4502c097ff12a05c77bac0c9849589 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufe4502c097ff12a05c77bac0c9849589 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufe4502c097ff12a05c77bac0c9849589:hover .ctaButton { background-color: #34495E!important; } .ufe4502c097ff12a05c77bac0c9849589 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufe4502c097ff12a05c77bac0c9849589 .ufe4502c097ff12a05c77bac0c9849589-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufe4502c097ff12a05c77bac0c9849589:after { content: ""; display: block; clear: both; } READ: Romeo and Juliet is a play based mainly around the theme of love EssayI believe this was down to the fact every day I was introducing myself to new people whether it was outside selling adverts to businesses, telling staff about what Im studying at school, or asking questions to members of staff for information I required. At the beginning of my placement I wrote out targets which I wanted to achieve from my placement at South London press. They where to see the layout of a paper, undertake aspects of work placements without supervision, to manage free time effectively, be able to work in a team, to be flexible, to record various types of information on a database. As you can see from my targets, I set my standards high. Although I had a few problems with achieving my targets, however I achieved 95% of my targets under the supervision of Kara who wrote my achievement in my report when my teacher came to visit. One of my targets I would like to improve on in the future is my information technology skill. At SLP it was very difficult to do this because their was not that much I. T work to do apart from mail merging addresses and writing up a letter in Microsoft Word for the South London Press sponsored heros awards. The one an half weeks spent on work experience I found was very enjoyable, I achieved nearly 100% of my targets set, found out a lot about the background to producing a weekly regional newspaper. I believe the placement in South London Press was very fundamental for my future as underlined what I believed and that is that my career is in media very much the journalism side and not football. My time at South London Press would have not been achieved if wasnt for help from my Ms McQuaid, Kara McIlvaney, June Brown, Ms Ross, Ms Schmidt and myself. So Im very grateful to everyone for their efforts. Thank you